Here are a few of the tools that I use (and love!) for running my coaching business. You will notice that these links will likely change over time because as my experience with the tools changes, I update this!
Yes, some of them are affiliate links, which means I get paid a commission if you make a purchase using one of my links. I only refer you to products or services that I personally use and absolutely LOVE! You will never pay more for using an affiliate link, and occasionally I can get you a special discount. To see my full privacy and disclosure policy, click here.
I have tried soooo many different email programs but my all-time favorite is ConvertKit. I love their teaching and I love the software. It's easy-to-use AND super powerful and I'm confident it will grow with me. It makes creating content upgrades and delivering lead magnets a breeze and their reports are ridiculously simple for me to read and understand. Pricing starts at $29/mo and includes all the features.
The one thing I don't love about ConvertKit is the limited number and style of optin forms. I just started using a new tool for my optins and I am so excited about it I can hardly stand it. PopupAlly is really the polite popup that lets you offer awesome service and build your list at the same time.
Social Media
If you are using the Pinterest search engine to grow your business (and if not, WHY NOT?!), you need to get Tailwind. Like, right now. You can schedule content to Pinterest (Pinterest-approved!) and Instagram including a sexy hashtag finder. It's fast and easy and helped me triple my site traffic in less than 3 months. You can get started with Tailwind free AND get a $15 credit just by clicking my link.
For those of us who are not professional designers, graphics can be pretty intimidating. But to market our businesses we need to create blog graphics, social media sharing images, and many other things. Canva is going to rock your world! It's free to get started and makes all your designs look professional and it's easy to use.
This is my other favorite Pinterest tool. Tasty Pins allows you to set Pinterest images and the oh-so-important descriptions. You know you need vertical images and good descriptions, right? Well with Tasty Pins you can upload a correctly-sized image, tell browser extensions which images NOT to share to Pinterest and add keyword-rich pin descriptions and hashtags.
Hosting
I own and managed several different websites and my default site for beginners or new sites is SiteGround. Their hosting has been very reliable, their support is quick and responsive, and their pricing is awesome. For a reasonably-priced, secure and reliable host, you can't do any better!
This was my first 'managed' WordPress host and they just keep getting better and better. If you have greater performance needs than entry-level hosting provides, check out WPEngine! They just bought my favorite framework, StudioPress, and I can't wait to see what that acquisition does to their offerings.
I LOVE BLOG VAULT! Full review coming soon!
If you don't have a backup solution for your website, drop everything and get it.
You have to manage your URLs/domain names. My pick for this is Namecheap. Good prices, excellent support, free privacy protection, and more.
Themes
The majority of my websites use the Genesis Framework and almost all of those use a Restored316 designs theme. (This site is using Refined.) I love Lauren's work, she keeps her themes updated and is always helpful when I'm trying to hack them for some special feature or another.
Content Marketing
Podcast Plugin
Page Builder
Campaigns
